Watch the video to see how our safety messages appear only when it rains to remind people about the dangers of wet roads and how they can stay safe.
THE MAKING OF OUR RAIN MESSAGING
Take a look at the behind-the-scenes photos to see everything that went into making our road safety campaign happen.
THE DANGER OF WET ROADS
When roads get wet, there’s a lot less grip for your car and this is what leads to the increase of road accidents when it rains. Here are a few reasons why we’re doing this safety campaign:
HOW YOU CAN STAY SAFE ON THE ROAD#
DO NOT SPEED
Speeding when it rains shortens your reaction time even more making it dangerous for you, other drivers and pedestrians too.
Braking time increases when it rains due to poor grip. Keeping this in mind gives you more time to react and avoid accidents with other vehicles or pedestrians.
BEWARE OF HYDROPLANING
If you encounter hydroplaning, stop accelerating and avoid braking suddenly as this may cause your vehicle to skid and endanger other vehicles and pedestrians.
TURN ON YOUR HEADLIGHTS
This makes it easier for you to see what’s in front of you and also for other vehicles and pedestrians to see you.
DO NOT USE YOUR MOBILE PHONE
Using your mobile phone distracts you from focusing on the road and can put you, other drivers and pedestrians in danger.
USE DESIGNATED CROSSINGS AND TRAFFIC LIGHTS
Even when it’s raining, using traffic lights and proper pedestrian crossings make it safer because you won’t catch drivers by surprise.
MAKE YOURSELF MORE VISIBLE
When it rains, visibility decreases dramatically. You can make it safer for yourself and drivers by being more visible with a bright colored umbrella or raincoat.
DO NOT USE YOUR MOBILE PHONE WHEN CROSSING
When you’re crossing in the rain, distracting yourself with your mobile phone can reduce your reaction time to anything that might happen.
ALWAYS CHECK AND DOUBLE CHECK BOTH SIDES
Checking both sides of the road, even when the traffic light is in your favor, keeps you aware of where all the vehicles on the road are and helps keep you safe.
Even if you’re rushing, always stop before crossing a road to make sure that it is safe! It’s not worth it to put your life in danger just to catch the bus.
KEEP TYRES IN TOP CONDITION
Rubber has a tendency to soften when coming in contact with water so it is important to keep the tyre pressure as recommended by the manufacturer and use tyres with minimum 2mm treads for better road grip and driving comfort.
MAINTAIN WIPERS FOR VISIBILITY
Ensure wipers are working properly at all speeds and not worn out. The washer bottle should be kept filled with wind shield cleaner and water always.
KEEP BRAKES AT MAXIMUM EFFICIENCY
Brake callipers are the most crucial part of a car and you should regularly clean, replace, adjust and keep them dirt free to prevent reduction of braking efficiency.
CHECK THE ELECTRICALS REGULARLY
Ensure that all the fuses are working fine and carry extra fuses. Check all the car lights and battery condition regularly. The air conditioner should also be well maintained for proper use of the demister.
CHECK THE BATTERY CONDITION
Battery condition should be checked, and a coat of petroleum jelly should be applied to the terminals.
KEEP YOUR AIR CONDITIONER IN GOOD WORKING CONDITION
To use the demister, set the fan speed to low, turn the vent control to windscreen, set control to fresh outside air, and turn on the AC and it will help the car glasses from fogging up.
At Chevrolet we care. Join us in our Drive for Safer Roads.
#It is not an exhaustive list of safety tips for drivers, pedestrians and vehicles.
*The report is taken from the research conducted by ValueNotes based on the data provided by Mumbai Traffic Police and conversations with traffic police personnel. It is for Mumbai on comparing monsoon season (June to September) of 2014 to 2015.
^“General Motors” claim based on research conducted by Nielsen, [May 2016, Sample: 504, Target group: 2 wheeler or 4 wheeler owners who met with accident in last 3 years during monsoon in Mumbai]. The methodology of this survey was Self-administered CAWI (Computer Aided Web Interviews)
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