Chevrolet & Bollywood
Chevrolet cars have had a very long and close relationship with Bollywood. Kishore Kumar singing about giving his love an Impala `Caron mein ek car chuni hai, Car chuni hai Impala, Impala mein tujhe bithakar, Le jaayega dilwala’ in the song ‘Meri Lottery Lagne Wali Hai’ from the 1970 movie ‘Holi Ayee Re’ - captures this relationship perfectly.
The Impala was a favourite amongst filmmakers’ at that time, especially to showcase the rich. The opening scenes of the movie ‘Sagai’ is entirely devoted to a red convertible 1959 Chevrolet Impala with its huge batwings as glamorous as the hero. The same movie sees the bride's father giving his to-be son-in-law the keys to another 1959 Impala as an engagement gift. Amitabh Bachchan drives his 1960 Chevrolet Impala Convertible in a scene from the movie ‘Trishul’.
The Impala’s popularity with the Indian film world and the rich and famous, was the highlight of Chevrolet at the time. The air ducts, the massive bat wings and tear-drop tail-lights, all screaming out style and fashion.
The Impala wasn’t the only Chevrolet car to be showcased on the silver screen. The most sought after Chevrolet body styles in Bollywood were the convertibles, the two-door Bel Air, the four-door pillar less Bel Air, and the Bel Air station-wagon, called the Nomad. In the 1971 blockbuster, ‘Hathi Mere Sathi’, the rich heroine Tanuja’s 1958 Chevrolet gets a little help from the poor hero, Rajesh Khanna and his elephant when her car gets stranded on the highway.
Dev Anand takes his heroine Waheeda Rehman for a short joy ride in his Chevrolet Tourer BA Series, 1931, in the classic 1965 film, Guide, which eventually sees the actress break into the song ‘Aaj phir jeene ki tamanna hai’. The 1967 movie, ‘Jewel Thief’ had Tanuja driving a Chevrolet Bel Air 1955, along with Dev Anand. 1962’s China Town, Shammi Kapoor and Shakila showcase their love for each other in a Chevrolet convertible. The 1975 movie, ‘Khel Khel Me’, Neetu Singh and Rakesh Roshan are seen driving the Chevrolet Camaro in the song ‘Sapna Mera Toot Gaya’. On a much recent note, ‘Shararat’, the 2003 Abhishek Bachchan starrer sees him drive an Impala SS.
These are just few of the iconic films starring Chevrolet cars. This relationship between Chevrolet and Bollywood has been a long and strong one, one that continues till this day. And surely for a long time ahead.